Journal Week 5

This week, I have learned about brand positioning & marketing of each product. My boss also brought her product, Apple. There are iPod, iMac, iPod Touch and iTune. All of these products are very modern and look trendy. Apple is quite expensive and wonderful, that’s why I have said that they are very modern.

Moreover, my friends and I have prepared to Role Play presentation. The role plays that we have to be are interviewee and interviewer in a company which want a new employee. We all are very happy to do this activity. Because it will brings us into business and understand it more.

Journal Week 4

What I have learned in the forth lesson of this course were 'What do you wear?' and 'What do you think you wear?'. These tree questions that my boss have asked made me confuse. Because two of these were not so diffrent. I just understood how different they are after my boss explained.

What i wear, means what i dressed up or what I put on my body that is clothes. What i think I wear, means my feeling of being trendy, sexy, modern and hot when I dressed it up.

The word 'Business' is more than buying or selling. Thank a lot to my boss for the kecture that made me understand in business clearly.

Journal Week 3

In this third week I have learned about something is very interested. There are differnt needs, different brands and different reasons of each person to buy products. Someone just buy thing because it looks baeutiful. In the other hand, someone buy the safety or maybe buy the emotional it is.

What I have learned form "Maslow's Hierarchy of Needs" that involved with my brand, McDonald. I think McDonald is belonging, the third needs of Maslow's Hierarchy. Because it is whta people know and itis popular in a social now to have McDonald in their own hands.